Custom Marketing Reports
Evaluate Real-Time Results to Measure Return on Investment
The Marketing Console measures your one-to-one campaigns using real-time tracking, analyzing and refining of personalized data print and cross-media campaigns. It provides up-to-the-minute information as marketing events and actions occur, helping to gauge both the overall effectiveness of a campaign and the relative effectiveness of the variable components within a campaign. Immediate action can be taken to refine or improve the campaign's creative theme, messaging or offer resulting in increased relevancy that helps deliver better results. The Marketing Console displays the collected information through a graphics-rich dashboard featuring detailed charts and graphs that highlight campaign metrics.
Learn more about innovative marketing solutions:
Personalized URLs - Track, analyze and refine your data to reduce your marketing costs
Cross-Media Personalization - Shaping customized communication to generate maximum impact
Web-to-Print Services - Streamlining the entire order process right from your desktop
Data Cleansing & Enrichment - Improving accuracy, relevancy and bottom-line results